What is an audience?

What is an audience?

An audience is a named list of target companies. It's the foundation of every campaign — Tinct uses your audience to know which visitors to personalize for and which pages to generate.

Go to Audiences in the left navigation to see all your audiences. Each row shows:

• Audience name

• Companies — how many companies are in the list

• Campaigns — how many campaigns are using this audience

• Created — the creation date

Audiences are reusable. One audience can power multiple campaigns across different landing pages.